When considering a speaker or event, the word engage often comes up. The definition of engage is to occupy the attention or the efforts of a person or persons. An engaging speaker will hold the attention of the audience throughout his speech. An engaging event will keep people talking for a long time. If you are hosting an event or giving a speech at a large event, here are some things to consider to make sure that your audience remains engaged.
Being an Engaging Speaker
The first step in being an engaging speaker is to prepare your audience for learning. The average attention span for adults is only 3 minutes. This means that you need to engage the group from the start in order to keep their attention for the long haul.
If you want your audience to remain engaged throughout your presentation make sure that you tell them that you welcome interruptions. This lets them know that you are willing to stop during the presentation to clarify information and answer any questions that they may have. Encouraging interruptions opens up the dialogue for your presentation and will make it much more engaging for the entire group.
Physical activities are also great for engaging audience members. One way to engage your audience is to have them all stand and then ask questions that will allow them to sit down. For example, if you have a year or less of experience sit down, then 5 years of experience or less, etc. movement during a presentation can help keep the audience active.
Creating an Engaging Event
Speakers are only a part of creating an engaging event for your corporation. Business people today have a lot of choices when it comes to conferences and other events. If you want people to choose your event you are going to need to think outside of the box in order to make it engaging and worthwhile for the attendees.
One of the ways to make your event stand out is to ask your performers or speakers to use storytelling as a way to address the theme of the event in a unique way. Everyone in the audience will be expected to add to the story and provide their own unique experience to the theme of the event.
When planning your event you need to understand the needs of the people that you want to attend. For example, one of the things that start-up companies often need is help with marketing. Plan a meet and greet event for marketers and start-up companies. This event can help out both sets of people and allow them to engage with each other throughout the event. Grouping marketers with business owners creates a matchmaking type atmosphere that can be fun for everyone involved.
Finding speakers and creating a great atmosphere for attendees are the keys to a successful and engaging event. A quality speaker will be able to keep the audience engaged and a proper theme will have people talking about the event for years to come.
How do you keep your audience engaged?