Michelle lives, eats and breathes marketing for the event and meeting industries. Known as the “Event Marketing Maven” and a consummate social media enthusiast. Her innate ability lies in helping companies create an online presence through smart and engaging marketing strategy. Her company’s client portfolio includes many influential event planners, suppliers, and small businesses in central Florida and beyond. With an intensive 10 + year background in advertising, marketing and promotions, she brings innovative design and savvy marketing approach to all her client projects. Michelle has also previously served on the Board of Directors for Meeting Planners International Orlando chapter as Director of Sponsorships, Wish Upon a Wedding Orlando, as Marketing Chair and the International Special Events International Marketing and Communication committee. She is also a national speaker and educator on social media for event businesses and at events. Speaking at conferences across the country as well as lending her expertise in contributing to international blogs, renown local and national publications. She has been featured in Fast Company, Crains New York Business, Special Event Magazine, Orlando Sentinel, Orlando Weekly, and BizBash. Some of the many accolades Michelle has received include: 2015 MeetingsNet Changemaker, 2013 & 2011 Biz Bash Florida Readers Choice Award Nominee- Public Relations Executive of the year and Event Solutions Magazine – 2013, 2012, 2011 Spotlight Award Finalist – Marketing Professional of the Year. Michelle has shared her knowledge on the social media trends for 2017, live streaming, engagement, incentives, vlogging, micro copies, data, tech tools, personalisation and experimenting with media.
To get in touch with Michelle, go to eventindustrymarketing.com