Currently Head of Events & Marketing Manager at Gorkana, Victoria oversees 55 events a year accommodating more than 8000 attendees. Victoria has over 10 years experience in events. Initially training as a Stage Manager and working on the West End, Victoria found the skills from her theatre days easily transferable. She has been responsible for conceptualising and managing a wide range of events and marketing strategies for brands globally including P&G, Philips, Oracle, Wedgwood, Premier Foods and Kodak. Victoria has shared her knowledge on how to use events as a business tool, how to measure the success of an event, last click opportunity, how events help retain existing customers, attract prospects and make sales.
To get in touch with Victoria, go to @VMo_1